?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=Estrategias+bancarias+aplicables+a+las+bibliotecas+%3A+la+satisfacci%C3%83%C2%B3n+y+fidelizaci%C3%83%C2%B3n+de+usuarios&rft.creator=Atenas+Rivera%2C+Javiera&rft.subject=FB.+Marketing.&rft.description=This+article+intends+to+analyse+the+possibilities+to+apply+techniques+of+customers%C3%A2%C2%80%C2%99+satisfaction+and+loyalty+used+in+bank+web+sites+and+apply+this+to+the+libraries+ambit.&rft.publisher=Julio+Santill%C3%83%C2%A1n+Aldana&rft.date=2006&rft.type=Journal+Article+(On-line%2FUnpaginated)&rft.type=PeerReviewed&rft.format=application%2Fpdf&rft.identifier=http%3A%2F%2Feprints.rclis.org%2F5975%2F1%2F2005_16.pdf&rft.relation=ARRAY(0xaaa4034)&rft.identifier=Atenas+Rivera%2C+Javiera+Estrategias+bancarias+aplicables+a+las+bibliotecas+%3A+la+satisfacci%C3%83%C2%B3n+y+fidelizaci%C3%83%C2%B3n+de+usuarios.+Biblios%2C+2006%2C+n.+23.+[cited+var+currentTime+%3D+new+Date()%3Bvar+month+%3D+currentTime.getMonth()+%2B+1%3Bvar+day+%3D+currentTime.getDate()%3Bvar+year+%3D+currentTime.getFullYear()%3Bdocument.write(month+%2B+%22%2F%22+%2B+day+%2B+%22%2F%22+%2B+year)].+Available+from+WWW%3A+http%3A%2F%2Feprints.rclis.org%2F5975%2F.+[Journal+Article+(On-line%2FUnpaginated)]&rft.relation=http%3A%2F%2Feprints.rclis.org%2F5975%2F