New Business Models and the Influence of the Digital World. An interview with Project Syndicate

Neves, João New Business Models and the Influence of the Digital World. An interview with Project Syndicate. Journal of Creative Industries and Cultural Studies - JOCIS, 2022, n. 5, pp. 142-146. [Journal article (Paginated)]

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English abstract

JOCIS interviewed Jonathan R. Hoffmann, Chief Operating Officer of the international media organization Project Syndicate. The main sources of income of Project Syndicate come from a traditional, digital or mixed model? It’s a mixed model. We have three main revenue paths. One is syndication: we licence the content that we produce. We go out, we commission content from very well-known people, experts in their field, we don’t syndicate journalists. It can be someone like Bill Gates or Christine Lagarde, we then translate this content into 13 languages and distribute it to our network of publications around the world.

Item type: Journal article (Paginated)
Keywords: Media; business models; digital data; journalism; Media industry.
Subjects: B. Information use and sociology of information > BC. Information in society.
F. Management. > FB. Marketing.
G. Industry, profession and education.
H. Information sources, supports, channels. > HT. Web 2.0, Social networks
Depositing user: Dr. Nicoleta-Roxana Dinu
Date deposited: 24 Jun 2022 06:56
Last modified: 24 Jun 2022 06:56
URI: http://hdl.handle.net/10760/43345

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