A Comparative Analysis of the Effect of Visual and Textual Information on the Health Information Perception of High School Girl Students in Tehran

Ghafarian Mehrabani, Zohreh, Noruzi, Alireza and Fahimifar, Sepideh A Comparative Analysis of the Effect of Visual and Textual Information on the Health Information Perception of High School Girl Students in Tehran. Research on Information Science & Public Libraries, 2020, vol. 26, n. 3, pp. 467-497. [Journal article (Paginated)]

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English abstract

Purpose: Information and information sources can be divided into three broad categories according to their nature or type: textual information (book, journal article, conference paper, dissertation, newspaper, etc.), visual information (infographic, photo, cartoon, Cartoons, films, etc.); and audiovisual information. The purpose of this study was to determine the effect of reading textual information in comparison with visual information (infographics) on health information perception of high school girl students in Tehran. Methods: The current study was done by semi-experimental method benefiting two groups. A pre-test/post-test design was used in this semi-experimental study. The research population of this study included 30 high-school girl students of Boshra High School in Tehran. Two groups of 15 students were randomly selected and invited to participate in groups. In fact, 15 participants in one group read textual health information and 15 participants in another group read infographic health information. An acquaintance pre-test was performed on both groups and two post-tests of learning and retention were used to evaluate if our participants learnt and retained textual and visual health information presented to them during the period using a 27-item self-report questionnaire based on textual and visual information provided to students. Finally, the results of the two groups were analyzed by descriptive statistics and dependent and independent t-test. Findings: The findings of the study showed that the mean scores of the two groups of participants were the same as in the pre-test. The difference between the observed mean scores for the pre-test scores was not statistically significant. Also, the mean scores of the two groups of participants were equal to textual information and visual information (infographic) in the post-test of learning, and the difference in mean scores for post-test scores was not statistically significant. That is, textual and visual information (infographic) has increased the participants' learning to a certain extent and they do not differ significantly in terms of learning. Additionally, the mean scores of the two groups of participants tested for textual information and visual information (infographic) in the post-test were also equal and the difference in observed mean for post-test scores were not statistically significant. That is, textual and visual (infographic) information was reminded to a certain extent and was not different. Originality/value: The present study concludes that textual information and visual information (infographics) have increased the learning and retention of participants to a certain extent and are not different in terms of learning and retention. It can also be concluded that despite the appearance of the formats and the media, the text still has an important place in the learning and retention of students.

Item type: Journal article (Paginated)
Keywords: Infographics, Graphical Information, Health information, Learning, Retention, Students, Textual information, Visual information, Iran
Subjects: B. Information use and sociology of information > BA. Use and impact of information.
B. Information use and sociology of information > BD. Information society.
C. Users, literacy and reading. > CB. User studies.
Depositing user: Dr. Alireza Noruzi
Date deposited: 12 Jan 2021 18:13
Last modified: 12 Jan 2021 18:13
URI: http://hdl.handle.net/10760/40932

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