Davydova, Iryna, Marina, Olena, Slianyk, Alla and Syerov, Yuriy Social Networks in Developing the Internet Strategy for Libraries in Ukraine. The 1st International Workshop on Control, Optimisation and Analytical Processing of Social Networks (COAPSN-2019), 2018, pp. 122-133. [Journal article (Paginated)]
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English abstract
The authors substantiates the growing role of forming the on-line strategy for libraries in Ukraine. Its components are identified and the role of social networks as one of the leading channels of communication of libraries in the digital environment is highlighted. The emphasis is on the need to use social networks to form a library brand, to establish a system of communication with consumers and marketing activities.
| Item type: | Journal article (Paginated) |
|---|---|
| Keywords: | social networks; libraries of Ukraine; on-line strategies for libraries |
| Subjects: | B. Information use and sociology of information > BG. Information dissemination and diffusion. B. Information use and sociology of information > BI. User interfaces, usability. I. Information treatment for information services > IG. Information presentation: hypertext, hypermedia. L. Information technology and library technology > LC. Internet, including WWW. |
| Depositing user: | Olena Y. Marina |
| Date deposited: | 13 Apr 2026 07:39 |
| Last modified: | 13 Apr 2026 07:39 |
| URI: | http://hdl.handle.net/10760/47776 |
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