Library Visibility on the Web: A Case Study of the Indian University Libraries

Loan, Fayaz Ahmad Library Visibility on the Web: A Case Study of the Indian University Libraries., 2011 . In Library Vision 2020: IASLIC 28th All India Conference 2011, University of Kashmir, 10-13 October, 2011. [Conference paper]

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English abstract

The main purpose of the study is to identify the role of university and library websites in marketing the library collection, services and products. The findings reveal that University and library websites failed to publicize the library collection, products and services.

Item type:	Conference paper
Keywords:	Library Science; Library Visibility; Library Marketing; Library Websites
Subjects:	D. Libraries as physical collections. > DD. Academic libraries. F. Management. > FB. Marketing. H. Information sources, supports, channels. > HM. OPACs. H. Information sources, supports, channels. > HQ. Web pages.
Depositing user:	Dr Fayaz Loan
Date deposited:	10 Mar 2017 06:50
Last modified:	10 Mar 2017 06:50
URI:	http://hdl.handle.net/10760/30942

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