Wie Nutzer mit Suchvorschlägen umgehen: Eine explorative Studie

Bayer, Jacqueline Wie Nutzer mit Suchvorschlägen umgehen: Eine explorative Studie. Young Information Scientist, 2017, vol. 2, pp. 13-24. [Journal article (Paginated)]

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English abstract

How users interact with query suggestions: An explorative study [translated title]. Objective — This paper examines the influence of the query types defined by Broder (2002) on the use of query suggestions during input in web search. Methods — In an explorative user study each of 18 participants resolved 21 search tasks. Their behaviour was protocolled via desktop recording and keylogging. How users interact with query suggestions: An explorative study [translated title]. Results — Query suggestions were adopted in 54 % of all queries. If no suggestion was taken, the user input and query suggestions matched in almost 80 %. Results suggest that a query suggestion is only taken if it completely matches the user’s internal query. Conclusions — Query suggestions work well for navigational queries, but poorly for informational ones. There are mainly four reasons for query suggestion use: Speed (shorten typing process), success (suggested queries produce better results), inspiration and spell checking.

German abstract

Zielsetzung — Dieser Artikel untersucht den Einfluss der von Broder (2002) definierten Suchanfragetypen auf den Umgang mit Suchvorschlägen von Websuchmaschinen während der Eingabe. Forschungsmethoden — In einer explorativen Nutzerstudie bearbeiteten 18 Probanden je 21 Rechercheaufgaben. Ihr Verhalten wurde durch Bildschirmaufzeichnung und Keylogging protokolliert. Ergebnisse — In 54 % der Anfragen wurden Suchvorschläge angenommen. Wenn kein Suchvorschlag angenommen wurde, stimmte die Eingabe des Nutzers in fast 80 % der Fälle mit einem der Suchvorschläge überein. Die Ergebnisse deuten darauf hin, dass ein Suchvorschlag erst angenommen wird, wenn die gewünschte Suchanfrage komplett darin abgebildet wird. Schlussfolgerungen — Suchvorschläge unterstützen zielsicher navigationsorientierte Anfragen, informationsorientierte jedoch nur unzureichend. Im Wesentlichen werden sie aus vier Gründen genutzt: Schnelligkeit (Tippvorgang abkürzen), Erfolg (vorgeschlagene Anfrage erzeugt bessere Ergebnisse), Inspiration und Rechtschreibkontrolle.

Item type: Journal article (Paginated)
Keywords: query suggestions, web search, Google, user study, user behaviour, search engines, query type, Suchvorschläge, Websuche, Google, Nutzerstudie, Nutzerverhalten, Suchmaschinen, Suchanfragetyp
Subjects: C. Users, literacy and reading. > CB. User studies.
H. Information sources, supports, channels. > HQ. Web pages.
L. Information technology and library technology > LS. Search engines.
Depositing user: Otto Oberhauser
Date deposited: 02 Aug 2017 12:27
Last modified: 02 Aug 2017 12:27
URI: http://hdl.handle.net/10760/31363

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