Women librarians in traditional and modern attires in India: Nationwide scenario

Sawant, Sarika Women librarians in traditional and modern attires in India: Nationwide scenario., 2018 . In IFLA WLIC 2018, Kuala Lampur (Malaysia), 24-30 August 2018. [Conference paper]

[thumbnail of 142-sawant-en.pdf]
Preview
 Text
142-sawant-en.pdf - Published version
Download (368kB) | Preview

English abstract

India is a country located in southern Asia. With a population of over 1.3 billion people, in 29 states and 7 union territories, India is the most populous democracy in the world. Every state has unique traditional clothes that women wear. However there are three prominent types of clothes worn by women in India i.e. Sari, Salwar Kameez and Kurti. Over time, the sense of dressing has evolved and changed. Due to factors like globalisation and westernisation, today’s women take a modern approach when it comes to dress. The paper focused on female librarians’ clothing in India. The survey was conducted by inviting women librarians in every state to give their opinions about today’s clothing styles and their preferences of clothes for daily use and for special occasions such as conferences/ workshops/meetings, etc. The study also explored piercing and tattooing styles and their preferences, and use of jewellery by women library professionals. It was found that Salwar Kameez, Chudidar/Kurta and Saree were most preferred on weekdays, similar outfits were preferred on weekends or Saturdays including Kurti with jeans. Almost all feel comfortable and confident in the outfits they commonly wear. Respondents select outfits considering their profession and status. The majority felt that clothing/outfits have the influence on approachability of students/library users. Jewellery and other accessories were preferred by a moderate number of respondents whereas tattooing practice was totally absent. In case of stereotyping of librarians, respondents felt that librarians have had not been stereotyped in media as far as Indian media is concerned.

Item type: Conference paper
Keywords: Clothing, Tattooing, Jewellery and other accessories, Stereotype, Grooming, Indian traditional outfits, Women librarians, India, Outfits
Subjects: A. Theoretical and general aspects of libraries and information. > AC. Relationship of LIS with other fields .
G. Industry, profession and education.
G. Industry, profession and education. > GE. Staff.
G. Industry, profession and education. > GI. Training.
Depositing user: Dr. Sarika Sawant
Date deposited: 02 Oct 2018 06:47
Last modified: 02 Oct 2018 06:47
URI: http://hdl.handle.net/10760/33507

References

Balling, G., Henrichsen, L., & Skouvig, L. (2008). Digital reading groups: renewing the

librarian image. New Library World, 109(1/2), pp.56-64. DOI:

https://doi.org/10.1108/03074800810846001

Clothing in India. (n.d.). Retrieved May 25, 2018, from Wikipedia:

https://en.wikipedia.org/wiki/Clothing_in_India

Indian clothing. (n.d.). Retrieved May 25, 2018, from

https://www.culturalindia.net/indian-clothing/

Keer, G. & Carlos, A. (2015). The Stereotype Stereotype: Our obsession with librarian

representation. American Libraries. Retrieved May 25, 2018, from

https://americanlibrariesmagazine.org/2015/10/30/the-stereotype-stereotype/

Luthmann, A. (2007). Librarians, professionalism and image: stereotype and reality.

Library Review, 56(9), pp.773-780. DOI: https://doi.org/10.1108/00242530710831211

Pal, S. (2016). Skin Deep: The Tale of India’s Tattoo Tradition. Retrieved May 25,

2018, from https://www.thebetterindia.com/58170/india-tattoo-tradition-history/

Majid, S. & Haider, A. (2008). Image problem even haunts hi‐tech libraries:

Stereotypes associated with library and information professionals in Singapore. Aslib

Proceedings, 60(3), 229-241, Retrieved May 25, 2018, from

https://doi.org/10.1108/00012530810879105

Ranavaade, V. (2017). A semiotic study of the Indian sari (Doctoral thesis, Maharaja

Sayajirao University of Baroda, Baroda, India). Retrieved May 25, 2018, from

http://hdl.handle.net/10603/189648

Roggau, Z. (2006). The librarians, the stereotype and the community: Librarians,

stereotypes and community. Information, culture and society. Retrieved May 25, 2018, from

http://www.scielo.org.ar/scielo.php?script=sci_arttext&pid=S1851-17402006000200002

Should the ALA Tell You How to Dress? (2013). Library Journal. Retrieved May 25,

2018, from https://lj.libraryjournal.com/blogs/annoyedlibrarian/2013/06/05/should-the-alatell-you-how-to-dress/

Shroff, Y. (2017). How the Indian Woman's Dressing has Evolved Over the Years.

Retrieved May 25, 2018, from https://www.huffingtonpost.in/yashodhara-shroff/how-theindian-womans-dressing-has-evolved-over-the-years_a_21879043/


Downloads

Downloads per month over past year

Actions (login required)

View Item View Item
Contact us
Send email Sponsors
Sponsor: AIMS Sponsor: D&P Sponsor: UniNa CAB Get connected
Facebook Facebook Twitter Twitter Linkedin LinkedIn RSS RSS