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Menjajakan Citra Perpustakaan Nasional dan Pengembangan Layanan Bagi Khalayak

Husein, Ahmad (2005) Menjajakan Citra Perpustakaan Nasional dan Pengembangan Layanan Bagi Khalayak .

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Abstract

This paper describes about the role and function of Indonesian National Library, the author discuss why The National Library never been used as the first destination by the library users/ patron. Some suggestions given by the author to improve national library services also noted in this paper, as well as some promotional tips.

Keywords:Indonesian National Library; Image; Marketing; Services
Subjects:D. Libraries as physical collections. > DB. National libraries.
ID Code:7449
Deposited By:Prasetiawan, Imam Budi
Deposited On:15 October 2006
Alternative Locations:http://duamata.blogspot.com/2006/08/menjajakan-citra-perpustakaan-nasional.html
All fields:Show all fields

“Buku dan Perpustakaan” dalam “Buku Membangun Kualitas Bangsa”; Kanisius, 1997.

Nickels, William G. “Marketing Communication and Promotion”. Text and Cases, 3rd Edition. John Wiley and Sons, US. 1984.

Taryadi, Alfons, “Problema dan Prospek Dunia Penerbitan Buku di Indonesia”

dalam “Buku Membangun Kualitas Bangsa”, Kanisius. Jakarta, 1997.

Robbins, Stephen P. “Teori Organisasi; Struktur, Desain & Aplikasi”. Arcan. 1994.

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